Custom Bicycle Builds


We specialise in full builds around a frame of your choice, based on geometry, size, aesthetics, and budget.  After a conversation in our shop, over the phone or by email, we prepare a build-sheet detailing and costing the proposed build, including (if required) choices for every component.  This allows you to see exactly what you’ll be spending and where, and means everything is transparent and upfront. We also offer a 10% build discount on all custom builds, excluding those purchased through one of the cycle-to-work schemes. 

Once your bicycle is built we invite you around for a ‘first-fitting’, after which we’ll  make any alterations you wish.  You’ll only leave with your bicycle once you’re entirely happy with it; the whole point of a custom-build is to go away with a bicycle that’s not only your dream bike, but a bike that’s just right for you. You won’t leave our shop with anything less. Our custom builds start at about £500… We don’t use any low quality or heavily used parts, and all the wearable parts (tyres, brake pads, cables, drivetrain and so on) are brand new. For this reason we’re able to offer a 6 month guarantee on every bicycle we sell.

Here are a few examples of builds we’ve done for customers this year – if you’d like to see more, please visit our instagram page. We offer custom builds through Cycles Scheme, Bike2work and Halfords Bike2work.

Get in touch to find out more!